The mayor’s Office has launched an exciting branding and marketing initiative that will ultimately help define Richmond’s image and reputation with our residents, neighbors, businesses, and visitors.

Our partners for this venture are the Richmond Main Street Initiative and North Star Destination Strategies, the industry leader in community branding.

For more information, see http://richmondstandard.com/2015/04/video-richmond-mayor-tom-butt-appears-on-kron4-to-discuss-campaign-to-improve-richmonds-image/, http://www.ci.richmond.ca.us/DocumentCenter/View/31093 and http://richmondmainstreet.org/announcement/13377.

Your input is critical to understanding what makes Richmond so unique in the Bay Area.

YOU have been selected to give input during this vital stage.

To participate, click on the link provided below to complete the survey on-line: https://www.surveymonkey.com/r/QYSJP5P

Your response will remain confidential, and the information go directly to North Star Destination Strategies. Results will be presented in total.  In order to expedite this process, the survey must be completed no later than July 26, 2015.

If you have any questions, please feel free to contact terrance_cheung@ci.richmond.ca.us or 510-620-6502.

Thank you in advance for your input and cooperation.