Yesterday I was invited to share with KRON4 viewers the plan for a Richmond Branding and Marketing Study.
Click here| KRON4.com to view it.

http://kron4.com/2015/04/12/richmond-mayor-talks-about-campaign-to-change-citys-image/

We are about 60% towards our $100,000 goal for the study. If you or your company would like to contribute, please send a check marked for “Mayor’s Branding and Marketing Study.”
to the Richmond Main Street Initiative, Inc., a 501(c)3 serving as fiscal agent:

Richmond Main Street Initiative, Inc.
1015 Nevin Avenue, Suite 105, Richmond, CA 94801
Phone: (510) 236-4049  |  Fax: (510) 236-4052
Email: Amanda Elliott aelliott@richmondmainstreet.org  

We are going to approach this in two phases. The first phase is “Education, Research and Insights” and will cost $54,000. The scope of services is described in the attached proposal from North Star. We are going to use North Star for Phase 1 because they were previously competitively selected by the City of Richmond for a similar study that was canceled by the City Council.